Tag: revenue

For the next two years, many Forutne 1000 companies say they expect to see revenue growth as the economy recovers from the Great Recession, yet a significant fraction of these firms also say they plan to continue cost-reduction efforts, some of which involve Six Sigma, according to a recent Deloitte survey.

Using Six Sigma has proven highly successful in addressing internal issues where the focus is on reducing production defects and costs. One way to take the methodology to the next level is to integrate it with the marketing function. Marketing offers a portal to an organization’s external environment – the competitive marketplace – where the […]